Legal

Privacy Policy

Matzu (“we”, “us”) is an AI walking-tour guide app. This policy explains what we collect, why, and the choices you have.

Data we collect

Location, trips & “visited” history

We use your precise location only while the app is active to trigger narration and plan trips. We do not continuously track you or keep a background trail of your movements.

Your trips and which stops you’ve marked as visited are stored on our backend (Supabase), linked to your account and synced across your devices — that’s how Matzu remembers your tours and your progress, and restores them when you sign in on a new device. You can delete any trip, or delete your whole account, at any time.

How we use your data

To provide the guide, voice interaction, trip planning, and purchases — nothing else. We do not sell your data, and we do not use it for advertising.

Matzu is operated from Switzerland by Gian Reto Schulthess (Ottikerstrasse 34, 8006 Zürich), who is the data controller; see our Imprint for full details.

Service providers we share data with

About Google Gemini: your voice and text prompts are processed by Google’s paid Gemini API. Under Google’s paid-API terms, this content is not used to train Google’s models and is retained only briefly for safety and abuse prevention.

Analytics & diagnostics

To understand how Matzu is used and to improve it, we collect anonymous usage and performance data via PostHog (hosted in the EU): which features you use (for example voice tools and screens, as short labels), basic device and app information (device model, operating-system and app version, language, network type), and voice-pipeline timings and error signals (for example how often you interrupt Matzu, response-time measurements, and the type and location of an error — never its message). This is tied to a random per-install identifier, not to your name or account, and is not an advertising ID.

We never send what you say to or hear from Matzu, what you ask for, your trips, or your location to analytics. Detailed crash logs stay only on your device and are not transmitted to us.

Analytics is on by default, and you can turn it off at any time in the app — Settings → “Share anonymous usage data”. We retain this analytics data for up to 12 months. PostHog processes it on our behalf in the EU.

Retention & deletion

We keep your account and trip data until you delete it. You can:

Location is never stored as a background history; audio is never stored by us.

Your rights

If you’re in the EEA, Switzerland, or the UK, you have rights to access, correct, and delete your data, and to object to or restrict its processing. To exercise them, contact support@matzu.ai.

Children

Matzu is intended for adults (18+) and is not directed at children. We do not knowingly collect data from children.

Security

Data is encrypted in transit. Access to backend data is restricted.

Changes to this policy

We’ll post any changes on this page.